WINE: VERAISON GROUP AND VALLEBELBO SIGN LETTER OF INTENT

The operation aims to achieve industrial and commercial integration that will enhance the Piedmontese cooperative's production and winemaking potential, strengthening its competitiveness on international markets.
The parties' shared goal is to build a solid and sustainable platform for the future of Piedmontese wine, with benefits along the entire supply chain.
With a combined turnover of over €35 million, more than 16 million bottles sold annually, and a commercial presence in over 60 countries, Veraison Group is today one of the most dynamic and internationally oriented Italian wine groups. The collaboration with Vallebelbo will represent a new step in the Group's strategy, based on the valorization of local excellence and the aggregation of complementary skills and visions.
"At a time when the Italian wine sector is facing increasingly complex challenges—from the concentration of global demand to climate change, including the evolution of distribution channels—we firmly believe that the answer must be aggregation," stated Edoardo Freddi, CEO of Veraison Group . "The start of these negotiations is a concrete example of how the cooperative and entrepreneurial worlds can create synergies to generate real value, provide continuity for companies, strengthen the presence of Italian wine on international markets, and protect local and member production."
Founded in the heart of Moscato d'Asti, Vallebelbo brings together around a hundred winemakers, covering over 300 hectares of vineyards. Annual production stands at over 4 million bottles, with a strong focus on exports (approximately 50% of revenue). In addition to Moscato d'Asti DOCG, the winery produces numerous Piedmontese appellations, including Barbera d'Asti, Dolcetto, Nebbiolo, and Chardonnay.
"We chose to begin negotiations with Veraison Group to attempt to usher in a new chapter in our history, placing the future of our members and our region at the center," says Cristiano Amerio, President of Vallebelbo . "The recently signed letter of intent is already an important sign of mutual trust. We are now working to reach a definitive agreement that will allow us to face global markets with renewed strength, without sacrificing our identity."
More details will be provided at a later date.

Veraison Group Appendix
Veraison Group SpA is an operating holding company in the wine and beverage sector, formed in 2022 from the merger of three Italian wineries. It brings together eight production and sales companies that maintain management autonomy and product identities, with a portfolio of over 40 brands and a presence in 60 international markets. With over 16 million bottles sold in 2024, the Group is growing organically and through acquisitions. Its mission is to establish itself as an Italian and European benchmark in the world of wine and spirits, combining excellence, vision, and industrial scale to address global challenges.

Vallebelbo Appendix
Vallebelbo SCA is a historic cooperative winery based in Santo Stefano Belbo, in the heart of the Langhe, one of Piedmont's most renowned winegrowing regions. Founded in 1956, the cooperative today brings together approximately one hundred member winemakers, who cultivate over 300 hectares of vineyards located primarily in the municipalities of Santo Stefano Belbo, Cossano Belbo, and Camo. The cooperative's flagship wine is Moscato d'Asti DOCG, but its wine portfolio also includes important Piedmontese appellations such as Barbera d'Asti, Dolcetto d'Alba, Nebbiolo, Chardonnay, and Alta Langa. With certified production and a genuine connection to the local area, Vallebelbo is a shining example of agricultural cooperation focused on quality, sustainability, and innovation.