And it is in this context that professional figures such as Francesco Pagani move, personal sommelier with the responsibility of explaining and illustrating the potential and opportunities that the wine sector offers to an audience of non-experts.
Wine is not only the prerogative of gourmets and enthusiasts of the category, the world of finance is the new player who in recent years has begun to take an interest in the sector, precisely because the awareness has spread that some labels, in the long term, are real "investments". After all, finance and wine have a great element in common: the passage of time, the waiting for an investment to bear fruit and the years that pass for a wine to express its maximum potential and, why not, also its value. .
Here then, to move into the intricate world of vintages to remember, unmissable labels and "eternal" wines, a new professional figure is emerging, that of the sommelier for the world of finance. No longer an expert in charge of tasting in the dining room or on the occasion of an event, therefore, but a professional with the responsibility of explaining and illustrating the potential and opportunities that the wine sector offers to an audience of non-experts.
And it is this particular type of offer that distinguishes Francesco Pagani , a 360-degree consultant in the wine world and specialized in wine events dedicated to the corporate world. "Over the years I have curated numerous events in the financial environment and this has allowed me to specialize in the entertainment of a high-profile clientele who often and willingly see wine only as a drink and not as a means of generating curiosity and culture or, again, a real possibility of diversification "- Pagani himself says-. "My mission is to convey to customers the passion and emotions that fuel this extraordinary world and this is precisely the keystone in events, especially corporate, to entertain and really involve the participants".
Starting from this service, Francesco has dedicated a lot of time and energy to the selection of wines for private wineries, tailoring each bottle to be included in the collections of his customers, accompanying them, label after label, on a path designed especially for them and telling story, soul and territory of each selected wine. And not only that, over the years it has created numerous networks with financial consultants to whom it has offered complete advice regarding the wine world: from the opinions on the various realities to the presentation of shopping opportunities while emphasizing the value of wine from a cultural point of view. and also economical.