Altroconsumo survey: the most convenient supermarkets, the brands where you can save up to 40%

In times when the grocery cart is outpacing inflation and can consume up to 19% of the household budget , carefully choosing where and what to buy can make a big difference. The study shows that choosing the most convenient supermarket can save a family of four up to €3,700 a year , with significant benefits for couples and singles as well. However, the benefits vary depending on the type of shopping and the city.

The main results of the survey:

• Eurospin is the chain that guarantees the greatest savings, with costs reduced by nearly 40% compared to the national average. For a family of four, this translates into the possibility of saving up to €3,700 annually by choosing the most economical products available.

• Famila emerges as the ideal choice for a mixed shopping experience, between branded products and budget items

• In's Mercato is the most convenient discount store for a mixed basket.

• Carrefour guarantees the greatest savings on its own-brand products.

According to Altroconsumo analyst Matteo Marano, to truly save on your groceries, it's essential to carefully consider your options, starting with rankings, combining your shopping between discount stores and supermarkets, comparing prices per kilo or per liter, and carefully evaluating private label products and promotions. Finally, don't rule out private label or entry-level products: as Altroconsumo tests show, they often offer quality comparable to brand-name products, but at a lower cost.