HERE COMES "PICCINI - THE ITALIAN WINE FAMILY", THE PODCAST OF THE TUSCAN GROUP TO TELL ABOUT WINE WITH THE VOICE OF THOSE WHO LOVE IT AND HAS BEEN PRODUCING IT FOR 140 YEARS

A landlord, a guest and a common passion: wine. "Piccini – The Italian wine family" , the podcast produced by the audio factory Dr Podcast for Piccini 1882 is on air. A space for sharing and authentic narration of the world of wine, experienced firsthand by Mario Piccini and the whole family : "For us, wine contains a whole universe of values, in dialogue between the past and the future, in the name of respect for the land and passion; without forgetting the extremely high cultural value that this drink has always had. Telling about wine it ultimately means communicating the beauty of our country, dotted with immortal masterpieces, which still have a lot to teach us."

An ambitious project that aims to involve experts and authoritative voices of the wine sector , internal and external to the company. The guest of the first episode, already online and recorded right inside the group's headquarters in Casole d'Elsa, is the executive philosopher and creative director of Dr Podcast Raffaele Tovazzi. In a story of experiences and anecdotes, the landlord will retrace with him the 140-year history of the company, the values and passion that guide it and that influence its business strategy on a daily basis.

To listen to "Piccini: the Italian wine family" https://open.spotify.com/show/0oi2y5bhCZnNrpFY2mgkpVsi=9cc36057b3cf4598&nd=1

DR PODCAST AUDIO FACTORY LTD: Audio company based in London, was born in 2018 with the name of Action Media Ltd, from an intuition of Raffaele Tovazzi - podcaster with over 3,500 active episodes - and the entrepreneur Manuela Ronchi, placing itself since immediately as an Italian reference in the world of podcasts, verticalizing its commercial proposal on the creation of digital audio content aimed at businesses. In February 2022 Publitalia '80, through its international subsidiary Publieurope, announces the investment in Action Media which, following this operation, changes its name and becomes Dr Podcast Audio Factory LTD.

PICCINI 1882: Piccini 1882 is the wine group of the Piccini family, based in Castellina in Chianti, in the heart of Chianti Classico. Piccini is one of the most dynamic realities on the Italian wine scene, appreciated all over the world. A family history that began at the end of the 19th century and is now in its fifth generation. The Piccini family boasts 5 estates, for over 200 hectares of vineyards from the Chianti Classico to the Maremma up to the volcanic territories of Vulture and Etna: Fattoria di Valiano in the Chianti Classico; Moraia Estate in Maremma; Villa al Cortile in Montalcino; Regio Cantina in Basilicata and Torre Mora in Sicily. In 2018 the Piccini family acquired the historical reality of the Agricoltori del Chianti Geografico, a historical reference point of Chianti. In 2022 the family landed in the Langhe with the acquisition of the historic rotten Porta Rossa. The Estates are led by the Chief Executive Officer Mario Piccini and his children Benedetta, Ginevra and Michelangelo who have contributed to building the international dimension of a company present today in over 80 countries.