Select Legumes participates in Tuttofood: the news not to be missed

  • 04/05/2023

And again, quality raw materials, environmentally friendly packaging and organic products to promote a healthy lifestyle

Select, the Agria company brand specialized in the selection of legumes and cereals, takes part in TuttoFood, the international B2B fair dedicated to the agro-food ecosystem, scheduled from 8 to 11 May in the spaces of Fiera Milano (Rho).

The appointment with Select is in Pavilion 5, station D07/E10, an opportunity to make the company's message clear: to spread a healthy lifestyle and the values associated with the Mediterranean diet, bringing only the best products to Italian tables.

Not surprisingly, on the occasion of the international event, Select presents for the first time the "Mix Benessere" line designed in collaboration with the Veronesi Foundation .

These are four references created with the nutritionists of the Foundation, each with a specific functional benefit.

Each mix consists of rice, legumes and cereals: tasty and nutritionally balanced recipes from carefully selected raw materials and rich in active ingredients useful for well-being. Again as part of the project with the Veronesi Foundation, Select supported "Pink is Good", a project in favor of research against female cancer.

“We strongly wanted to start this partnership with the Veronesi Foundation to support their accredited research work which has been going on for more than twenty years with important results” declares Nello Aliberti, General Manager of Select. “The nutritionists of the Foundation were fundamental in studying the perfect formula to create 4 balanced and innovative mixes. Our will is to continue this collaboration in support of research in order to be able to develop new projects together to promote the culture of well-being and healthy nutrition."

Quality, transparency, care for raw materials and a strong green vocation are the company values, which affect the entire supply chain, from the selection of raw materials to the use of renewable energies, with particular attention to the recyclability and reuse of materials. In fact, all packaging is created in eco-sustainable materials. The paper cases, for example, are in FSC certified cardboard (from sustainably managed forests) with a PLA window, the innovative ECOPACK bags are in compostable and biodegradable material, therefore disposable in the organic fraction, while the glass jars for Boiled legumes lend themselves to many post-consumer uses.

The corporate cults are inevitable, such as the 100% Italian Bio Select line , a vast range of organic legumes and cereals guaranteed by a Control and Certification Body authorized by the Ministry of Agricultural Policies. Also present at the fair was the historic line "Selections from the World" which, with the iconic case, has been the company's core business since its inception, in particular medium lentils which, according to Nielsen, are the absolute best-selling reference in Italy in the Legumes category (also including private labels ). And also, the "Selections from Italy" line, with legumes from a 100% Italian supply chain, such as the Alta Murgia Lentils , harvested in a suitable area between Puglia and Basilicata. An all-Italian novelty is the Hulled line, lighter and more digestible legumes and cereals because they have no "peel", are quicker to cook, suitable for feeding children and those with digestive problems. Good and healthy, legumes adapt to all styles and dietary needs. In fact, they are an excellent compromise even for those who follow vegetarian and vegan diets, ensuring the right amount of protein for those who do not eat meat.

© RIPRODUZIONE RISERVATA
04/05/2023

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