In fact, two realities with a shared mission come together: to bring Italian wine excellence to the world, enhancing tradition, innovation and sustainability.
Villa Matilde Avallone, a historic Campania company, is synonymous with quality and a connection to the territory. For over half a century, it has produced elite wines such as the legendary Falerno, brought back to life on the slopes of the extinct volcano of Roccamonfina, along with other native varieties such as Aglianico, Piedirosso and Falanghina. Its commitment to innovation is reflected in the “Emissioni Zero” project, which clearly demonstrates that wine can be produced while minimizing environmental impact, thanks to cutting-edge technologies and a deep respect for the environment .
Edoardo Freddi International, a leading company in the wine export sector, has always had a dynamic and strategic approach, positioning itself as one of the main promoters of Italian wine at a global level. With a consolidated presence in over 100 countries, Freddi has been able to grow the exports of its partners (to date 57 wineries) through a deep knowledge of international markets and solid commercial relationships . Its experience in developing strategic markets such as North America, Asia and Eastern Europe has proven to be fundamental for Italian wine companies that want to establish themselves abroad.
The collaboration with Edoardo Freddi International represents a further step in consolidating Villa Matilde Avallone’s presence in global markets. Thanks to this partnership, the focus will be on expanding into foreign markets, where the demand for premium Italian wines is constantly growing. “We are thrilled to work with such a prestigious entity as Villa Matilde Avallone. Their philosophy, rooted in tradition and sustainability, aligns perfectly with our global values and objectives,” says Edoardo Freddi .
This agreement is not only a precious opportunity to promote high-quality wines, but also an extraordinary opportunity to strengthen, enhance and consolidate the identity of Campania wine in the world, bringing the thousand-year history and modernity of Villa Matilde Avallone wines to international markets. The combination of an innovative distribution strategy and sustainable and niche production will allow both companies to reach new goals.
The goal of this collaboration is not only to increase sales, but also to spread a wine culture that values the link between past and future, tradition and innovation, quality and sustainability. A project that looks forward, but with roots deeply planted in the heart of Campania Felix and the Italian wine passion.
Edward Freddi International
Edoardo Freddi International is the first Italian export management company in the wine sector, a true “business accelerator” for wineries that intend to play a leading role in international markets. Headquartered in Castiglione delle Stiviere (MN), where it was founded in 2012 by Edoardo Freddi, the company identifies real opportunities, supports wineries in the study and definition of commercial models and in identifying the right partners on foreign markets. Its mission is to connect producers with the best foreign importers and distributors to create an international network capable of developing and increasing business related to the world of wine. It represents the most important Italian wineries (57 to date), acting as a true “ambassador” of the best of the Bel Paese wine world. The 2023 managed turnover exceeded 86 million euros (6% compared to 2022), with 35 million bottles marketed especially in the markets: USA, Germany, UK, Denmark, Singapore, Belgium, Sweden, Poland and China.