Wine press review for Thursday, July 2, 2026

A brief overview of the main news in the wine sector, including wineries, markets, wine tourism, and events.

ITALIAN WINERIES

Conegliano Valdobbiadene DOCG

• The Consortium continues its international promotion program between Europe and the United States with tastings, training, events, and activities dedicated to professionals and consumers.

Costalunga Wines (Berici Hills)

• The Tai Rosso DOC "Gheorgòs" 2025 wins the Double Gold Medal at the international Grenaches du Monde competition.

La Maliosa Farm (Maremma, Tuscany)

• The new winery, designed according to the principles of regenerative agriculture and natural production, has been inaugurated.

Torrevilla (Oltrepò Pavese)

• The new 425 kWp photovoltaic system has been activated.
• Expected reduction: 235 tons of CO₂ per year.

Cavit and Cantina Terlano

• The German magazine Weinwirtschaft crowns:
  • Cantina Terlano: Best cooperative in the world.
  • Cavit: Best Italian cooperative.

Santadi Winery (Sardinia)

• On July 17th, the area will host the "Generare Territorio" conference, dedicated to local development in the Sulcis Iglesiente region.

ITALIAN WINE

Wine tourism

• It is already worth around 3 billion euros in Italy.
• The global market will reach nearly $140 billion by 2033.
• Experience in the cellar becomes one of the most important assets for company growth.

Wine prices

• Consumer prices fell by 2.5% in May.
• This is the thirteenth consecutive month of deflation.

Consumption outside the home

• For 88% of restaurant customers, the quality of their experience also depends on the wine list.
• Consumption by the glass is growing.
• Greater interest in organic, natural and low-alcohol wines.

Nebbiolo and health

• Research by the Enosis Meraviglia Center highlights the interesting potential of Nebbiolo polyphenols also in the biomedical field.

Spergola

• The rediscovery of the historic native Emilian grape continues, now the protagonist of a new qualitative valorization.

Malvasia Routes

• The cultural and historical journey continues through Chioggia, Trieste, Istria, and Dalmatia to discover the origins of Malvasia.

ITALIAN OENOLOGY

The future of the winemaker

• There is an ever-increasing need for a professional figure capable of operating in:
  • food innovation
  • fermentations
  • sustainability
  • circular economy
  • valorization of agricultural waste

Climate and vineyards

• Record heat is putting pressure on the Conegliano Valdobbiadene DOCG vineyards.
• Young plants are more exposed to water stress.

Nizza DOCG Consortium

• The new Consortium for the protection of Nizza DOCG has been officially established with ministerial recognition.

ISMEA Agricultural Lands

• The ninth edition of the National Agricultural Land Bank is underway.
• Over 14,000 hectares available.
• More opportunities for young farmers.

INTERNATIONAL MARKETS

France

• For the first time in fifty years, the agri-food trade balance is negative.
• The wine and spirits sector loses approximately 900 million euros.

California

• The legislative process for the reform of "American" wine labels has been interrupted.

Wine on the plane

• Award winners at "Cellars in the Sky 2026":
  • Planet
  • Mount of the Frà

Vinitaly USA

• Italian wine takes center stage in New York aboard the Amerigo Vespucci during the celebrations for the 250th anniversary of American Independence.

RESEARCH AND HEALTH

Moderate alcohol consumption

• A Weill Cornell Medicine study of over 26,000 people concludes that moderate alcohol consumption does not increase cancer mortality compared to teetotalers.

TERRITORY AND SUSTAINABILITY

Valbelluna

• Discussions between residents and institutions continue regarding the new vineyard planned for the area.
• At the center of the debate are land protection and the use of pesticides.

Vitovska del Carso

• Great turnout at the twentieth edition of "Mare e Vitovska" at Duino Castle.

WINE EVENTS

July 2026

South Tyrol

• Alpine Pasture Festival
• Feast of St. James
• Food and wine events between Racines, Termeno and Caldaro.

Piedmont

• Canelli Sparkling Canelli.
• Chianti Classico Summer.
• Mountain Müller Thurgau.
• Novacella Abbey.
• Ein Prosit Summer Edition.

Friuli Venezia Giulia

• "Le Notti del Vino" (Wine Nights) is back with events in all provinces.

Toasts

• "Wine along the Appian Way" with Masseria Masciullo.

THE MOST RELEVANT NEWS OF THE DAY

• Global wine tourism is growing: wine is increasingly sold through experiences.
• Wine prices continue to fall despite inflation.
• The Nizza DOCG Consortium is officially born.
• Cavit and Cantina Terlano named among the best wine cooperatives in the world.
• The heat is causing concern for the Conegliano Valdobbiadene DOCG vineyards.
• France records a historic agri-food deficit for the first time.
• American study: moderate alcohol consumption does not increase cancer mortality.
• Vinitaly USA brings Italian wine to New York during the American Independence celebrations.

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Press review provided by Wine Idea.