MASI: Monteleone21 inaugurated in Valpolicella

The official inauguration of Monteleone21 , MASI 's new production, wine tourism and experiential hub, was held on Saturday 20 September. The facility is designed to welcome visitors from all over the world and showcase the soul of Amarone and the region.

For the occasion, the round table "Wine at the Center" was held, bringing together institutions, experts, and representatives from the wine sector to reflect on the future of wine and wine tourism.

We attach the press release on the event, which reports the statements of Federico Girotto , CEO of Masi, and Raffaele Boscaini , Marketing Director of Masi, who also spoke in his capacity as President of Confindustria Veneto.

Monteleone21 also served as the setting for the presentation of the work of internationally renowned artist Fabrizio Plessi , who presented the monumental site-specific installation “The Soul of Amarone,” transforming the drying loft into a veritable “Cathedral of Wine.”