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WINE TRENDS IN ITALY - Week of August 31 – September 4, 2026

WINE TRENDS IN ITALY - Week of August 31 – September 4, 2026

ITALIAN WINE IS ENTERING THE “LESS, BUT BETTER” PHASE: HIGH STOCKS, DECLINED EXPORTS, BUT SPARKLING WINES, BRAND, WINE TOURISM, AND CORPORATE TRANSACTIONS ARE OPEN UP NEW OPPORTUNITIES.

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