Italian wineries
Biondi-Santi restarts from the vineyard The historic Greppo estate, the cradle of Brunello di Montalcino, continues its renewal process after joining the Descours family group in 2017. The company has begun a thorough agronomic review of its 33 productive hectares with consultant Pedro Parra, also identifying a rare parcel from the 1930s.
PaoloLeo Wineries to grow in 2025. The Puglia-based winery in Salento closed 2025 with a turnover of €25.3 million (9.8%) and a production of approximately 6 million bottles . Exports grew by 15% , with new markets in the Middle East, Central Africa, and the United States.
Cantina Valle Isarco celebrates 65 years. Founded in 1961 by 24 winemakers, the South Tyrolean cooperative now has 135 members and 150 hectares of vineyards up to 1,000 meters above sea level. The Aristos line represents the high-altitude expression of its production.
Siddùra brings Sardinian Vermentino among the best Italian whites. The Spèra and Bèru wines, Vermentino di Gallura DOCG, obtain important national and international awards, confirming the qualitative growth of Sardinian winemaking.
Panerai celebrates Veronelli Paolo Panerai pays homage to the centenary of Luigi Veronelli's birth with a dedicated event and a wine that symbolizes their historic relationship.
Italian wine and Italian oenology
Italian wine exports in 2025 slightly down. The value of exports stands at 7.7 billion euros (-3.7%) with 2.1 billion liters (-1.8%) . The regional podium remains unchanged:
The decline is linked to tariffs, geopolitical tensions and the decline in global consumption.
Prosecco declines in the first months of 2026. The DOC sparkling wine recorded a 19% drop in January and a 14% drop in February in bottlings. This effect is also linked to the stocks built up for 2025 to anticipate possible US tariffs.
The "polycrisis" of wine Between tariffs, climate change, and new consumption styles, the global market requires greater flexibility: lower-alcohol wines, shorter supply chains, and certified value.
Wine Must Speak to Young People According to several industry observers, wine risks marginalization if it doesn't update its language and consumption methods, making it simpler, more accessible, and more contemporary.
Freisa, the Piedmontese grape variety to be rediscovered Historically widespread since the 16th century and genetically close to Nebbiolo, Freisa is returning to the spotlight as a variety capable of expressing territorial identity.
Moderate wine consumption and cardiovascular health A study published in the European Heart Journal confirms that moderate consumption of red wine in the Mediterranean diet can contribute to reducing cardiovascular risk.
Women in Wine: Leadership and Economic Value Women-led companies cultivate 21% of the UAA but produce 28% of the agricultural GDP of the wine sector, with a strong focus on exports and wine tourism.
Illegal Work in the Vineyards: The Langhe's Response Following the "Bitter Grapes" dossier, local institutions and operators reaffirm the region's commitment to fighting exploitation and upholding legality.
Innovation and sustainability
Regenerative viticulture: the Bayer project The “Regenerate to grow” program, presented at San Patrignano, promotes agricultural practices capable of improving soil fertility and reducing environmental impact.
Wineries are increasingly green. From the Langhe to Etna, the adoption of sustainable practices is growing: organic, green manure, precision viticulture, lightweight glass, and recyclable materials to reduce emissions.
Intermediaries are increasingly strategic in the wine market. According to Med.&A. President Carlo Miravalle, mediation roles are evolving towards integrated consultancy services that combine technical, commercial, and regulatory expertise.
International market
ProWein 2026 looks to the European market. The international trade fair, with over 560 Italian exhibitors , will take place in Düsseldorf from March 15 to 17. Europe remains a key macro-region for Italy:
Overall, the European market is worth over 4 billion in Italian exports .
China: Wine Imports Decline Sharply In 2025, Chinese imports will drop to €1.25 billion (-14.6%) and 207 million liters (-26.7%) . Despite this, international operators continue to invest in the country.
Wine events and territory
Conegliano Valdobbiadene Prosecco Spring The XXXI edition offers 15 wine exhibitions from 13 March to 14 June , promoting the UNESCO hills of the Alta Marca.
Bertiolo Wine Festival The historic Friulian event returns with its 77th edition from March 14th to 29th , including tastings, culture, and entertainment.
Art at San Leonardo Tenuta San Leonardo presents the fourth edition of the artistic project with a limited-edition label designed by Chiara Camoni for the San Leonardo 2021.
Guida Cantine d'Italia 2026 in Rome Go Wine presents the new edition of the guide dedicated to wine tourism, with tastings and meetings between wineries and the public.
Harrykuminciamu: Sicily's wine scene restarts. A solidarity tasting organized by Assovini Sicilia on March 28th in Catania to support the restaurant and hospitality industries affected by Cyclone Harry.
Wine tourism on the rise Despite declining consumption, demand for winery experiences is growing: wine is increasingly becoming a vehicle for culture, tourism, and the region.
New local projects in Rimini: The Wine and Flavors Route is considering opening a store dedicated to local products to strengthen its promotion of the area.
Conclusion
Italian wine continues to navigate challenges and opportunities. The sector is undergoing a rebalancing of production and demand , with more selective markets and diverse consumers. At the same time, new strategic levers are emerging: sustainability, wine tourism, agronomic innovation, and the ability to present wine in a more contemporary way.
Today's wine press review is brought to you by WINEIDEA.IT .
See you tomorrow with new news from the world of wine.
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