A daily overview of the main news from the world of Italian and international wine: companies, regions, markets, innovations, and events shaping the wine sector.
Italian wineries
Graziano Merotto and the Return to the Classic Method Rosé
Winemaker Graziano Merotto, a key figure in Conegliano Valdobbiadene Prosecco Superiore DOCG, presents his 2022 Metodo Classico Rosé Pas Dosé, made from 100% Pinot Noir , a limited edition of just 6,000 bottles. The label celebrates the producer's 80th birthday and is dedicated to his wife, Rossella. The wine is made from the Col San Martino and Farra di Soligo vineyards and represents a return to the Metodo Classico experiments Merotto began in the 1980s.
Massimago and the new Amarone Conte Gastone 2021
Camilla Rossi Chauvenet continues to develop the winemaking project at Massimago , a 30-hectare estate in the Mezzane Valley in Valpolicella. The new Amarone Conte Gastone 2021 is part of the "Ritratti" line and combines tradition and contemporary communication, with labels illustrated by Franco Chiani.
Jurij Fiore and the valorization of Lamole in the Chianti Classico area
Lamole, one of the smallest and most distinctive Additional Geographical Units of Chianti Classico , becomes Jurij Fiore's production laboratory. After training in Burgundy, the Tuscan producer develops wines with a strong territorial identity, showcasing the unique soil and climate characteristics of this area.
Palmento Costanzo and the wines of Etna
The Etna winery celebrates ten years of its "DI SEI" collection, with a tasting in Milan of the Etna Bianco, Rosso, and Rosato versions. The project chronicles the evolution of a winery founded in 2011 from the valorization of the vineyards of the Santo Spirito district.
Cantina Campana and the recognition of Cirò Bianco
Critic Luca Gardini awarded 96 points to the Cirò Bianco from Cantina Campana in Cirò Marina. This recognition strengthens the position of Calabrian wines in the international quality segment.
The historic winery near Perugia and the success of Trebbiano Spoletino
In Umbria, the prestige of Trebbiano Spoletino is growing, a grape variety that is redefining the regional winemaking landscape. Some wineries in the Spoleto area are achieving significant results, both in terms of quality and market share.
Colombo Winery enhances the Bormida Valley
The Piedmontese winery of Bubbio is launching a series of four events between April and July dedicated to the relationship between wine, cuisine, and the territory of the Bormida Valley , with Pinot Noir and Chardonnay taking center stage.
Tenuta San Guido presents Sassicaia 2023
A preview of Sassicaia 2023 , a celebratory vintage in memory of Mario Incisa della Rocchetta, was presented in Bolgheri. The region's iconic wine continues to represent one of the absolute benchmarks of Italian wine worldwide.
Italian wine and Italian oenology
Artificial intelligence and precision viticulture
Artificial intelligence is transforming vineyard work. Thanks to sensors, drones, and predictive models , precision viticulture now allows us to estimate yields, monitor vine health, and optimize harvesting and agronomic management.
The sparkling wine market according to Ferrari
Marcello Lunelli, Ferrari Vice President, analyzes the state of the sparkling wine market during the Wine Market Forum at the Intrecci Academy. Sparkling wines remain the driving force behind global wine growth , but competition between Prosecco DOC, DOCG, Champagne, and the Italian Metodo Classico is becoming increasingly strategic.
Germany: Italian wine sales surpass one billion euros
According to Wine Monitor Nomisma, Germany remains a key market for Italy:
Italian large-scale retail trade: fewer bottles but higher prices
In 2025, 737 million liters of wine and sparkling wine were sold in large-scale distribution, a decrease compared to 2024. The average price is rising and Prosecco is confirmed as the best-selling wine in Italy.
Oltrepò Pavese: Production recovers but grape numbers decline
Production returns to around 620 thousand hectoliters , but grape prices continue to fall, creating tensions in the supply chain between winemakers and processors.
Lazio: wine prices risk 15% increase
High energy prices and geopolitical tensions could lead to a significant increase in the prices of Lazio wines, with possible repercussions for small wineries in the area.
Highway Code and consumption outside the home
The tightening of driving controls has already had an impact on consumption: some restaurateurs are recording a drop of up to 20% in wine orders .
ISMEA and the Generazione Terra program
The Generation Land 2026 program provides €120 million to facilitate access to land for young farmers, financing up to 100% of land purchases.
Intensive vineyards at high altitude: the Brentonico case
In Trentino, the debate over the expansion of intensive viticulture in mountainous areas is growing. The Biodiversity and Health Committee is launching a provincial petition calling for clearer rules against monoculture.
Tebano Winemaking Center
A new three-million-euro educational and experimental winery is being opened in Emilia-Romagna, connected to the Faculty of Viticulture and Oenology at the University of Bologna.
Company museums and wine culture
The Museimpresa network exceeds 150 company museums , including the Leone de Castris, Ferrari Trento, Ricci Curbastro and Chiarli museums, examples of the valorization of the industrial memory of wine.
International
Porto and the historic Burmester cellar
In Vila Nova de Gaia, near the famous Dom Luís I Bridge, the historic Burmester Cellar (founded in 1750) continues to tell the story of Port winemaking through a tour of barrels, historic architecture, and tastings.
Pompeii and the archaeological viticulture project
At the archaeological site of Pompeii, a project is underway to revive the ancient Roman winemaking tradition, with vineyards planted within the historic area. The initiative aims to produce thousands of bottles inspired by ancient techniques.
Wine events
Lario Critical Wine 2026
The fourteenth edition of Lario Critical Wine , a festival dedicated to critical consumption and natural wine, returns to Cantù, featuring tastings, cultural events, and music.
ZeroZero – Natural Wine and Art
ZeroZero , an international event dedicated to natural wines, takes place in Florence, featuring over forty Italian and European winemakers and a program that integrates tastings and contemporary art.
The First of Lives on the Riviera
The event dedicated to Western Ligurian wines makes its debut in Albenga, with 23 wineries and over 100 labels available for tasting.
Vinitaly 2026: Umbria presents its new pavilion
From 12 to 15 April, Umbria's wine region will have a pavilion dedicated to Vinitaly with 45 companies and a programme of tastings and masterclasses .
Chianti Classico Collection
The new 2024 vintages of Chianti Classico, characterized by freshness, balance, and great drinkability, were presented at the Stazione Leopolda in Florence.
Strategic summary of the day
Three signals clearly emerge from the winemaking panorama:
Press review by QUIDQUID Offered by WINEIDEA.IT
See you tomorrow with new news from the world of wine.
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