Hands off the Serprino: all the mayors of the Euganean Hills united in a provocative commercial that mimics the old 90s commercial "It's mine"

And they do it through an irreverent and provocative video, which is making the rounds of the web and social media, and which takes up the famous 90s commercial of condoms.

An unprecedented initiative, which expresses a strong complicity between the Consortium for the Protection of Wines of the Euganean Hills and the first citizens of the municipalities of that territory. A campaign designed to clamor for a review of the amendment to the wine labeling decree. The risk is in fact that the name Serprino can be used by anyone in Italy , stripping the Euganean Hills of one of the most identifying interpreters of the territory.

NB the video was released today on the social profiles of the Consortium, Thursday 13 May at 11.30, the press release is written for any post-publication releases of the video.

https://www.facebook.com/vinidoc.euganei/posts/2801440316774144

https://www.instagram.com/vinieuganei/