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Chiaretto di Bardolino leapt forward by 21% in the first three months of 2020

  • 08/04/2020

In the first quarter decided increase in bottled wine. The Consortium: "No to pessimism and drastic measures. Yes to actions able to guarantee the liquidity of the cellars "

The figure is almost unexpected, in a period in which it seems to be addicted to the negative news: the Chiaretto di Bardolino closed the first quarter of 2020 with a leap forward of 21.1% in bottling compared to the first three months of the 2019, confirming itself more and more as leader of the movement of Italian rose wines. The trend of Bardolino is also favorable , which in the classic red version showed a 2.6% increase . Overall, the Bardolinese denomination shows a growth trend of 9.7% . "Large-scale retailing, satisfying the needs of families - comments the president of the Consortium for the protection of Chiaretto and Bardolino, Franco Cristoforetti - has increased the demand for everyday and accessible wines, capable of expressing a precise identity and a very reliable quality, and we who have pushed Chiaretto and Bardolino in this direction are reaping fruit even in such a delicate phase. We have already placed 2.6 million bottles of Chiaretto, half a million more than in the first quarter of last year. Bardolino is at 3.6 million ". “Although it is premature to make considerations on the evolution of the scenario - adds Cristoforetti - we do not share the pessimistic visions that would like the immediate adoption of emergency measures for the wine sector. Rather, we are concerned about the prospect of zeroed tourism in the Garda area, which would have had an impact mainly on small local farms, which base a large part of their profitability on direct sales and placement at bars and restaurants in the area. The real need is therefore to guarantee liquidity to the wine supply chain now that the countryside works are demanding, and it is on this front that we expect rapid and effective interventions by the Government, public administrations and the banking system ".

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08/04/2020

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