A network portal of Wine Idea. Discover the world of Wine idea

Puglia wine & land

  • 11/03/2014

The important international event held in Savelletri di Fasano (Br) sees a prestigious group of international buyers meet in Puglia.


Fifth edition of the “Puglia Wine & Land” event, a major international event scheduled from March 16th to 20th in Savelletri di Fasano (Br) who sees a prestigious group of international buyers from China, Denmark, Finland, Germany, Malta, the Netherlands, Poland, Russia, Singapore, South Africa, Sweden and the United States meet in Puglia with the aim of knowing the Puglia of wine and of creating significant commercial synergies with producers.

The success of the previous editions, which saw the implementation of a number of commercial contracts as a result of relationships started during the days of the workshop, now allows Puglia to relight the international spotlight on its own specialties and wines.


«This fifth edition of the event» Sebastiano de Corato, President of the Consortium, states «aims to strengthen the reputation of the Puglia of wine on five continents, giving visibility to the local wine territories and creating business opportunities for member companies. Our wines, in effect, are true ambassadors of Made in Puglia in international markets, much appreciated for the character they express and for the excellent value for money that characterizes them. We are particularly proud of this event» De Corato continues «because it has the ability to lead directly on the territory the key persons for the promotion and dissemination of the Puglia wine in the world and a selected audience of journalists. In this way, the “product–wine” can be contextualized in the background from which it is created, that is made ​​not only of professionalism and expertise of the producers, but also of culture, traditions and history that characterize our region”.

“Wine & Land” is not just commercial, but also territorial promotion. Guests of the Municipality of Fasano, ten international journalists will be the protagonists of an educational tour that will take them to meet producers, to visit companies, to taste the local specialities, to discover new products, features and potential of the region, coming into contact with the beauty, perfumes and the flavors of some of the most representative places in Puglia.

There will be the following journalists: Charlotte Van Zummeren (the Netherlands); Philippe Kampe (USA); Marta Wrześniewska (Poland); Dwight Casimere (USA); Petri Pellinen (Finland); Michael Ritter (Germany); Timé Diericx (Belgium); Maria Pranzo (Hong Kong); Rod Phillips (Canada); Michael Liebert (Germany).

The program is articulated and studied in detail, targeted to meet the expectations of all guests. Even the structures that will host the event are of high level: Masseria Torre Coccaro and Masseria Torre Maizza.

Greeted by a welcome meeting during which the territory and the program of the event will be presented, participants will continue in the following days with different programs. Buyers are entitled to a brief educational tour, in order to have a first contact with the landscapes and production companies of the territories, and in the following days B2B workshop with representatives of the participating wineries will take place.

At the same time, the ten guests journalists will be featured in an exclusive press tour between wineries, historic towns and rural landscapes. A trip during which they can discover the areas of Puglia
most suited to wine tourism and evaluate the high standards of hospitality facilities offered by wine companies: from Daunia to Salento, via Messapia.

The two groups will meet in the evening of 18th, when journalists will be guests of the “Puglia Wine & Land” workshop at Masseria Torre Coccaro. It will be a unique opportunity to present journalists and producers, to taste wines and to meet the authorities and the local press.

The event will be attended by the Methodus Informatica Srl company, specialized in business applications, especially for wineries, and the StampaSud company, a leader firm in industrial printing.
© RIPRODUZIONE RISERVATA
11/03/2014
Signature: Redazione Vinievino.com
Localion: Savelletri di Fasano (Br)
Period:
16/03/2014 - 20/03/2014
Promoter:
Movimento del Turismo Puglia

COMMENTS

TO POST A COMMENT YOU MUST BE REGISTERED


No comments on Puglia wine & land have been written yet. Be the first to comment onPuglia wine & land

IT EN