Masi Possessioni Serego Alighieri location of the year for the Food and Travel Italia Reader Awards

The Serego Alighieri Possessions awarded at the Reader Awards of Food and Travel Italia 2020 , winning in the "location of the year" category .

The prestigious magazine, leader in the food & beverage, high-profile tourism, gourmet travel and lifestyle sectors and published in 14 countries, has recognized Serego Alighieri as a " place that manages to give its guests immense moments of tradition, history, culture, art and food and wine. , helping to make Italy's name great in the world ".

In fact, the estate boasts the longest cultural and winemaking tradition of Valpolicella: a history of over 650 years, which began in 1353 when Pietro Alighieri, son of the Supreme Poet, bought the Casal dei Ronchi possession, in the heart of the Valpolicella Classica where he still resides the lineage of Dante.

A new recognition is therefore added to the numerous already received by the location, such as the prestigious international Best of Wine Tourism award awarded in 2018, which placed the estate among the main enotourist hospitality places of the Wine Capitals around the world.

" We are proud of this award which recognizes the high value of the Serego Alighieri estate , a magical place where you can breathe culture and tradition, famous throughout the world for the uniqueness of the history it expresses and the magnificence of the wines it produces, such as Vaio Armaron , superb and elegant Amarone, icon of Possessions: a classic of Italian enology. The recognition to Serego Alighieri is certainly due to the authenticity that reigns in this estate guaranteed by the owner family and enhanced by the Masi Wine Experience project in which inserts " commented Raffaele Boscaini, Marketing Director of Masi. " With Masi Wine Experience and its articulated offer, we are able to bring together the diversified interests of wine lovers: from those more oriented to culture and territories, to those who want to deepen the technical aspects of the world of wine, passing through the search for places characterized by simplicity and sharing ".

This château immersed in the Valpolicella Classica today reveals to guests the soul of the surrounding area and its historical memory: the Foresteria , born from the skilful renovation of the ancient cottages of the Villa, has eight apartments in the traditional country style where to stay immersed in the vineyard and in nature; the Cellar , where cherry wood barrels are still used, together with the more common oak ones, testifying to a custom of the past and the historic Fruttaio , where the grapes wither during the winter months. The structure has a fully equipped cooking school , bright meeting rooms, as well as spaces for refined receptions. Finally, at the Resale , visitors have access to the full range of Serego Alighieri and Masi wines to taste and find out how best to combine them with typical local dishes.

Today Serego Alighieri is a central element in the Masi Wine Experience project, which in the name of hospitality, culture and respect for the territory has opened the historic headquarters of Masi Agricola and other estates that refer to brands in the wine list to the public. by Masi. In addition to Serego Alighieri, in fact, the Masi Cellars in Valpolicella Classica, Masi Tenuta Canova Lazise del Garda, Masi Tupungato in Argentina, as well as Canevel in Valdobbiadene also belong to it. Then there are some purely lifestyle locations such as the Masi Wine Bars in Cortina and Zurich, to which the Maximilianstrasse in Munich will soon be added.

MASI AGRICOLA: Masi is a leading producer of Amarone and has always passionately interpreted the values of the Venezie. Its history begins at the end of the 18th century, when the Boscaini family buys precious vineyards in the small valley called "Vaio dei Masi", in the heart of the Valpolicella Classica. For over forty years he has started an ambitious project to enhance historic wine estates, collaborating with the Counts Serego Alighieri, descendants of the poet Dante, owners of the estate that in Valpolicella can boast the longest history and tradition, and with the Conti Bossi Fedrigotti , a prestigious Trentino brand with vineyards in Rovereto. Masi also owns the organic farms Poderi del Bello Ovile in Tuscany and Masi Tupungato in Argentina. Masi has recognized expertise in the Appassimento technique, practiced since the times of the ancient Romans, to concentrate color, sugars, aromas and tannins in wine, and is one of the historical interpreters of Amarone: its president, Sandro Boscaini, represents the sixth generation of the family that contributed to creating Italian excellence with this wine Today Masi produces five different Amaroni, the widest and most qualified range offered to the international market. Sandro Boscaini currently holds the position of President of Federvini, Italian Federation of Industrial Producers, Exporters and Importers of Wines, Spirits, Liqueurs, Syrups, Vinegars and similar