"Di Gavi in Gavi" 2015

Third edition of the festival dedicated to the great Gavi DOCG white wine and to Gran Bianco Piemontese with typical products of the 11 municipalities producing Gavi: Gavi, Novi Ligure, Serravalle Scrivia, Bosio, Tassarolo, Francavalle Bisio, Pasturana, Parodi, Carrosio, Capriata d’Orba. This year, as always, you have the opportunity to discover the Courts of Gavi bearing your glass, accompanied by the well–known TV presenter Alessandro Cattelan, born in Tortona. The Consortium has also obtained the collaboration of the museum dedicated to the famous artist and designer Emanuele Luzzati from Genoa: its works will be exhibited in the special event–spaces designed to recreate the magical atmosphere that the whole world knows. Another initiative, called "IL GAVI IN SCENA" ("Gavi on stage"), will propose again in the form of short plays some ’historic’ moments of the land of Grande Bianco Piemontese: the legend of Princess Gavia fleeing from France for love; Barbarossa who chooses Gavi as a refuge from the war with the Lombard League, the request of the winegrowers to the Podestà of Gavi to meet the deadlines for an excellent harvest already in the sixteenth century. Episodes that bear witness to the ancient origins of the history of Cortese adapted for the stage by Luigi Pagliantini, screenwriter of the "Amici del Forte" association, with a deep knowledge of the territory, staged by local theatre companies. From history to the current communication in the wine and food sector: at "Di Gavi in Gavi" a multimedia exhibition site will be temporarily housed to present information and dissemination tools, including the new Map of Gavi DOCG and the institutional bottle of 2015, whose label bears the Shin–On made by the international artist Shuhei Matsuyama, a work of art created by the important collaboration between the Consortium of Gavi and the Japanese world. To the value of communication and territorial marketing the first edition of the LA BUONA ITALIA Gavi Award is reserved, sponsored by Federculture, which will be awarded in the afternoon of Sunday, 30th August 2015, at the Gavi Theatre. The award is dedicated to the Projects that have promoted in the most effective way the excellences of Italian food and wine in the world, well interpreting the ’7 Rules of the Good Italy’ developed during the Gavi Workshop last year, an event that has attracted a strong interest in media nationwide. The event in the program on Sunday, 30th August, will be preceded by two days of celebration and anticipation: on Friday 28th and on Saturday 29th we are waiting for "Di Gavi in Gavi" with concerts, cabaret and gastronomic events.

28th–30th August 2015