CORDERO DI MONTEZEMOLO WINERY: “FUORICASA” DEBUT AT VINITALY

On the occasion of the next edition of Vinitaly , scheduled in Verona from 12 to 15 April , the Cordero di Montezemolo winery presents FUORICASA , a Langhe DOC from the Pelaverga grape variety that offers a contemporary interpretation of one of the most identifying grape varieties of the Langhe.

“ FUORICASA was born from the desire to present Pelaverga with a free and contemporary perspective, yet profoundly respectful of its identity,” says Alberto Cordero di Montezemolo . “It's a grape variety we love for its finesse and character, and one we feel is closely connected to the way we experience wine today: with curiosity and pleasure. This project is “out of home” only in name: the vineyard is located on the same hillside as Verduno. A new way to stay true to the Langa, without forcing anything .”

The wine will be officially presented during the Verona event at the Cordero di Montezemolo stand – Pavilion 10, Stand L13, offering operators, press, and wine lovers the opportunity to discover its philosophy, style, and identity.

The project stems from a desire to reinterpret Pelaverga , a historic and almost exclusive grape variety from Verduno, known for its spicy, fragrant, and elegant profile. This grape is particularly relevant today, in tune with a more dynamic, informal, and informed approach to wine.

The name FUORICASA draws inspiration from a small "trespass": the vineyard is located in Cherasco , outside the municipality of Verduno traditionally associated with Pelaverga. This minimal distance becomes a narrative cue and suggests, with a light-hearted, ironic tone, the idea of breaking free from a codified space without losing coherence or authenticity. This attitude is also reflected on the label, where an open cage appears, symbolizing a traditional perimeter from which the wine consciously chooses to escape: not to break with history, but to move with greater freedom while remaining faithful to its roots.

Designed for a more contemporary wine experience, FUORICASA stands out for its freshness, immediacy, and great drinkability . Spicy and fruity notes are paired with a dynamic vivacity, while the low alcohol content (less than 13%) makes it easy to drink and versatile. It's a convivial red that can also be served slightly chilled, ideal for informal moments without sacrificing elegance.

In the glass, it presents a bright, pale red. The nose reveals hints of white pepper, juniper, violet, strawberry, and raspberry; on the palate, it is smooth and elegant, with a medium structure and a clean, modern finish. A wine designed to be enjoyed young and to effortlessly accompany contemporary conviviality, even in the warmest months, served at 10–12°C.

With FUORICASA, Cordero di Montezemolo creates a new interpretation of Pelaverga: a wine that speaks the language of the present, without losing its profound connection to the Langhe region.