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“CIBUS INNOVATION CORNER”, AN EXCLUSIVE SHOWCASE FOR INNOVATIVE PRODUCTS AT CIBUS CONNECTING ITALY

  • 22/03/2023

The fair presents a catalog of over 500 innovation products - 100 of these on display on 29 and 30 March in pavilion 4 of Fiere di Parma

1000 brands on display, 500 innovative products, 100 of which selected and on display in the "Cibus Innovation Corner" area. This is Cibus Connecting Italy, the international exhibition of Made in Italy food, ready to welcome 20,000 visitors from all over the world to Parma, from 29 to 30 March next. There are many product claims surveyed in the catalog of Cibus novelties: among these, the health trends and the growing attention to sustainability and new packaging are undoubtedly confirmed. At the same time, the trend linked to the enhancement of local flavors, the maximum expression of territories, traditions and tastes characteristic of Made in Italy, shows no signs of abating.

The innovative products will be presented in a special catalog on the cibus.it website, complete with descriptions and photos. The Top100 selection, curated by a jury of experts, identified five macro trends emerging from new productions: Healthy & Natural , which brings together products with a high health content; Territory Valorization , a common thread that tells Italy through products with strong references to the typical features of the territories, such as DOP and IGP products or ingredients of 100% national and/or regional origin; Better for Us , a set of products with outstanding sustainability profiles and/or a plant-based matrix; Unguilty Pleasures , a review of indulgence references, which wink at gourmands, without guilt; Horeca Revolution, a gallery of innovations designed for the Away from Home channel.

Among the novelties that draw heavily on tradition, innovating its taste, are the Pizzattone, a panettone already stuffed with tomato, mozzarella and oregano; the Carne Salada, macerated and flavored following ancient recipes, which can be served as an appetizer, but also as a cold dish; the orange cherry tomatoes, washed and packaged in water and salt under glass; the salted caramel meringue pie; the wholemeal tea biscuit, with a double filling of black cherry and pomegranate; the 70% extra dark chocolate Easter egg with cocoa nibs; the traditional basil pesto, with the addition of lemon peel; the Esagonotto, a new die of artisanal short pasta, conceived as a smooth pennone with a hexagonal base, to enhance the roughness and more rustic aspects of the traditional PGI Gragnano pasta; the Centa caviar, a spread based on anchovies, capers and Taggiasca olives that recalls the precious product.

Healthy products are increasingly in demand by Italian consumers; among those exhibited at the fair: the light potato snack, made with basil-flavored pea flour; 100% vegetable nuggets made with rice; a plant-based mix for burgers and vegetable meatballs, so as to obtain a second nutrient in just a few steps; the milk-based dessert, with rice and milk proteins; breading for frying and other preparations, with very few ingredients, all natural, only 5% olive oil and without preservatives or lactose; and, again, gluten-free keto bread, designed for those who follow a ketogenic and low-carb diet; wholemeal carasau bread; protein pesto with basil and chickpeas; a solution in a single-dose sachet to digest lactose even in the presence of intolerances, the Italian almond spread; the delicate grape seed oil, good for frying or light dressings and rich in Omega 6 fatty acids, polyphenols and vitamin E; ice cream with a high protein value, which works on the border between the category of "functional products" and that of indulgence; kombucha, a healthy drink, non-alcoholic and low in calories, based on fermented tea, with flavors inspired by the botanical world

And again, among the novelties on the packaging or shelf life front: long-life fresh ricotta, obtained thanks to a natural process, without the use of any additives or preservatives; long-life onions, browned, refrigerated, chopped and ready to use, in a practical resealable bucket package, which facilitates their conservation in the fridge and their use over time; snacks with cream cheese or ricotta, with a teaspoon and croutons with olive oil; the shaker bottle to prepare sweet pancakes and crêpes quickly and easily.

© RIPRODUZIONE RISERVATA
22/03/2023

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