Excellences Campane acquires Obicà Mozzarella Bar

The Obicà property returns to Italy. The President of Excellence Campane, Scudieri: "We will be an example of good Italian food in the world". All restaurants will have an Obicà sign. The Excellence Campane store in via Brin in Naples remains a reference hub for Campania products.

The Scudieri family, through Excellence Campane , acquires Obicà Mozzarella Bar from the UK Neo Investment Partners fund.

Excellence Campane, a food and wine center with stores in Naples, Milan and Rome, joins Obicà, the first Mozzarella Bar in the world founded in 2004 in Rome, which has nineteen restaurants in the world, eight in Italy and eleven abroad, of which three in the UK, two in the US and, as a franchise, six in Japan.

The acquisition of Obicà (which in the Neapolitan dialect means "Here it is!") Is part of the path started by the Scudieri family with the creation in 2014 of the Excellence Campane brand, which shares with Obicà the strong attention for quality products and the same objective: to spread the culture of good Italian food in the world, in which elements such as typicality, culture and tradition are combined with the concepts of sustainability, accessibility, economy.

The ownership of Obicà thus returns to Italy, thanks to the Scudieri family which invests in a solid and successful brand, known internationally, to consolidate its presence in Italy and abroad and promote its further expansion.

The Excellence Campane store in Naples, in via Brin, keeps the name of the food and wine center and will represent the reference hub for the selection, production and distribution of Campania products both towards Obicà branded restaurants and towards other stores of Excellence Campane, which will receive the Obicà banner.

The cuisine of Obicà, which has always been based on high quality ingredients and a careful selection process of raw materials, thus expands its supplier base with the possibility of selecting the best products from Campania directly at home, combining them with other Italian excellences that have always characterized its gastronomic proposal and have ensured its success over the years not only in Italy, but also in important international cities such as London, New York and Tokyo.

Thanks to the partnership with Obicà, the internationalization process of Excellence Campane will see quality Italian cuisine consolidated in Europe and in the world. Achille Scudieri , CEO of Excellences Campane, traces the direction of the new challenge: "With this step we enhance the growth of Excellences Campane. We started from the South, a food and wine forge with recognized typicality and traditions, with a well-established brand in our country. seize the many opportunities in Italy and abroad, continuing to represent local excellences in the world, with renewed emphasis on our values of authenticity and quality guarantee . This operation is part of the investment strategy of the Scudieri family in the food and wine sector and in quality products, as happened in the recent past with the acquisition of the Gaglio winery which produces the famous Mamertino and the Abraxas winery on the island of Pantelleria for the production of passito, zibibbo and nero d'Avola, both wineries awarded in the sector with international awards ".

Davide Di Lorenzo , CEO of the Obicà Group, is the spokesperson for the entire Obicà team in Italy and abroad in welcoming the new owner: "It is a great pleasure for us to return to an all-Italian property. We have indeed found an interlocutor who, in addition to knowing our brand, knows perfectly the key elements of our gastronomic proposal and has a strong interest in the international spread of the culture of Italian food. Just like Obicà, which has always been based on the balance between the Italian soul and cosmopolitan spirit: a fundamental characteristic of our identity that made us immediately find in harmony with the Scudieri family and thus share the same objectives for the future of the brand ".

Excellence Campane is a food and wine hub that brings together small local businesses operating in the various sectors of the reference sector, with the aim of promoting and enhancing agri-food excellence directly from the "producer" to "consumer", without intermediate steps, in line with the logic of the supply chain. short by concentrating the best regional productions in a single structure. Excellences Campane is, in fact, the only center in Italy where high quality gastronomic products are produced, sold and consumed: it aims to become a center of attraction in which elements such as quality, typicality, culture and tradition are combined with concepts of sustainability, accessibility, economy.

Obicà Mozzarella Bar

Obicà Mozzarella Bar, Pizza e Cucina is a group of 19 restaurants in Italy and around the world: Rome (2), Milan (3), Florence (1), Palermo (1), Serravalle (1), UK (3 in London) , 2 USA (in New York), 6 in Japan. Since 2004 Obicà has been offering the authenticity, freshness and genuineness of the best traditional products of the Bel Paese in cosmopolitan environments with a welcoming and convivial atmosphere. The emblem of Obicà is the Mozzarella di Bufala Campana DOP in its various forms. In the Neapolitan dialect Obicà means "Here it is!". A way to indicate something surprising, just like a soft and tasty mozzarella, ready to be savored.