More than 500 tastings and sold out at the signature dinner with DoctorChef Federico Francesco Ferrero . The first weekend of the Douja del Monferrato at the Palazzo del Michelerio starts well, registering a constant and transversal turnout of the public.
" At the Palazzo del Michelerio, the Douja del Monferrato started off on the right foot - declares Filippo Mobrici , President of the Barbera d'Asti and Vini del Monferrato Consortium - DoctorChef Federico Francesco Ferrero's project to reinterpret the dishes of the Pro loco in an innovative and elegant, it has received a lot of appreciation and a lot of curiosity. We continue on this path thanks to the contribution of Monferrato on Stage, but we also thank Coldiretti, who this week has embellished the tastings of our labels with its selection of gastronomic excellences ».
At the Bistrot del Monferrato curated by Federico Ferrero there were three Nizza Docg labels selected by the chef, but also a selection of ingredients representative of the territory. The evenings continue by reservation (Friday 17 and Saturday 18), while this week it will be Confagricoltura to propose the selection of tastings to accompany the wine labels. The Talk of Barbera has also started, a review of meetings organized by the Consortium that will continue throughout the event. The guest on Sunday 12 September was the Olympian Alice Sotero from Asti, who talked about some passages of her career, her adventure at the Tokyo games, her successes and her goals.
There is expectation on the appointments for next weekend, starting with the participation of the fanfare of the Taurinense Alpine Brigade on the occasion of the XIV National SLA Day (18 September). But also on the Barbera Talks, which will bring on the stage of Michelerio Federico Poggipollini (Saturday 18) and the tenor Enrico Iviglia (Sunday 19). On Friday 17 September, at 11.00, the new exhibition of the Territorial Paleontological Museum of Asti will be inaugurated, which is located in the Palazzo del Michelerio. On that same occasion the volume Valle Andona will be presented. Sea and Fossils , while the Museum, in the days of the Douja d'Or, will observe the following extraordinary openings: Friday and Saturday from 20.00 to 23.00; Sunday from 20.00 to 22.30.
With over 66 million bottles and more than 11 thousand hectares of vines, equal to about 30% of the DOC and DOCG area of Piedmont, the Consortium protects 13 denominations, 4 Docg (Barbera d'Asti, Nizza, Ruchè di Castagnole Monferrato and Terre Alfieri) and 9 Doc (Albugnano, Cortese dell'Alto Monferrato, Dolcetto d'Asti, Freisa d'Asti, Grignolino d'Asti, Loazzolo, Malvasia di Castelnuovo Don Bosco, Monferrato and Piedmont).
Program Friday 17th September (h. 18.00-01.00)
Menu:
[onion pie with black truffle]
[green caponata with torrent caviar]
[mashed potatoes with sweetbreads in roast sauce]
[ice cream with cream, canestrelli and truffle]
Barbera d'Asti DOCG (only steel)
4 tastings: 10 euros
Selection of accompanying tastings: 10 euros
Program Saturday 18th September (18.00-01.00)
Menu:
[onion pie with black truffle]
[green caponata with torrent caviar]
[mashed potatoes with kidney in roast sauce]
[ice cream with cream, canestrelli and truffle]
Barbera d'Asti DOCG (only steel)
4 tastings: 10 euros
Selection of accompanying tastings: 10 euros
Sunday 19 September (11.00-14.00; 18.00-22.30)
4 tastings: 10 euros
Selection of accompanying tastings: 10 euros
(To book the entrances to the Palazzo del Michelerio and the Bistrot del Monferrato:
www.doujador.it - Douja del Monferrato;
info: consorzio@viniastimonferrato.it)
30/10/2026
30/10/2026
29/10/2026
28/10/2026
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