Free webinar: what does the American wine tourism model teach us?

The United States has been the most important wine market in the world for years, as well as   undisputed leaders on the wine tourism front. But what is really hidden behind the hospitality of American wine companies?

To answer this question, Lavinia Furlani and Fabio Piccoli will present to the press the results of their USA Wine Tour, which in July saw them involved in visiting over 130 American wineries.

Webinar topics:

• The current evolutions of the wine market in the USA seen from the inside;
• An overview of US wine tourism and its secrets;
• The incredible ability of American wineries to exploit Direct-to-Consumer sales;
• The lessons that Stars and Stripes hospitality can also give to our home wine tourism.

Wednesday 20 September at 11.30 am

REGISTER HERE: https://us06web.zoom.us/webinar/register/WN_Fj8B2yAVS9-NcyC7gEyIzw?utm_source=ActiveCampaign&utm_medium=email&utm_content=Free webinar: what does the American wine tourism model teach us?&utm_campaign=WEBINAR CAMPUS WINE TOURISM SEPT23#/registration