Strategic Asset: Winery in the Eastern Friuli Hills

The regional context reinforces its attractiveness: high quality of life, strong institutional promotion of food and wine tourism and a denomination perceived as "emerging but serious", not inflated.

Why this territory really matters

The Colli Orientali are built on Eocene soils (the famous ponca ), today interpreted by geologists and winemakers as one of Northern Italy's most interesting substrates for long-lived white wines and distinctive reds. Here, native grape varieties with over two thousand years of history (Friulano, Picolit, Refosco, Pignolo, Schioppettino) coexist with international varieties, which, in this microclimate, find expressions unmatched elsewhere.

The fact that Savorgnano del Torre is in the process of being recognized as a microzone strengthens the prospect of qualitative and patrimonial revaluation. This isn't a commercial promise: it's a technical-administrative process already underway.

The structural merits of the asset

• A single hilly estate of ~83 hectares : 18 hectares of vineyards, the rest woodland, meadows, and biodiversity. This balance is a competitive advantage, not a limitation.
• Modern terraced vineyards , aged 20–60 years: already mature production heritage, not to be “waited for”.
• Certified organic farming with a biodynamic approach : consistent positioning with the Northern European, USA and Japanese markets.
• Complete and autonomous cellar , from vinification to bottling, with a capacity of ~1,200 hl.
• Current production ~50,000 bottles , with room for growth without stressing the vineyard.
• Sales network already active : Italy (qualified Horeca) structured export.
• Integrated hospitality (B&B tastings) already up and running.
• Existing photovoltaic expansion in progress : cost reduction and concrete ESG narrative.
• Implementation plan approved by the Municipality of Povoletto : space ready for production and hospitality development, without authorization uncertainties.

Who is it suitable for (clear buyer profile)

This estate is ideal for:

• Small and medium-sized winemaking groups seeking to establish a high-end presence in the Northeast, with a strong identity and credible territorial narrative.
• Entrepreneurial families or HNWIs looking for a real, non-decorative agricultural asset with production, branding, hospitality, and real estate potential.
• Operators oriented towards foreign premium markets (Northern Europe, USA, Asia) who understand the value of biodynamics, microzones and limited runs.
• Industrial investors in the food and wine sector who want a functioning platform on which to build gradual growth.

It is not suitable for those looking for:

• High volumes from large-scale retail trade.
• Short-term speculative operations.
• Turnkey assets without conscious agricultural management.

Why is it on the market now?

The transition wasn't born out of a crisis, but rather the end of a business cycle : the owners built, consolidated, and protected the company's balance. Today, the greatest value is expressed by a player capable of making a dimensional and strategic leap , maintaining the production philosophy but accelerating:

• real estate development already authorized,
• commercial strengthening,
• international brand positioning.

This is the classic moment when selling well makes more sense than continuing “on the defense.”

What kind of operation is it?

This isn't a simple agricultural transfer. It's a platform operation with a relaunch option :

• Platform : production base, mature vineyards, winery, brand, active markets, hospitality.
• Selective relaunch : increased value per bottle, expanded hospitality, exploitation of cubic capacity, strengthening exports.
• Integration (for existing groups): immediate synergies in sales, administration, and distribution.

The presence of a wine warehouse (bulk and bottled), developable properties and expanding photovoltaic systems makes the operation industrially legible , not romantic.

In strategic summary

This estate is a rare asset because it combines:
Growing territory → Already structured company → Possibility of conflict-free development → Positioning consistent with the markets that matter.

It doesn't promise miracles. It offers control, identity, and the space to create real value , which is exactly what serious buyers in Italian wine are looking for today.