Sales in large-scale retail trade Wine sales in large-scale distribution in the first quarter of 2024 did not take off despite the Easter period. In March, a further decline of 1.5% was recorded, confirming a negative trend.
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Growth and Innovation in the Italian Wine Sector.
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The Italian wine landscape shows mixed signals in 2024, with a general reduction in daily consumption but interesting demographic and geographical shifts that deserve attention.
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Sparkling wines at the top, Amarone stable, others in difficulty.
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Italian wine is going through one of the most delicate phases of recent years.
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