Sales in large-scale retail trade Wine sales in large-scale distribution in the first quarter of 2024 did not take off despite the Easter period. In March, a further decline of 1.5% was recorded, confirming a negative trend.
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Growth and Innovation in the Italian Wine Sector.
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The Italian wine landscape shows mixed signals in 2024, with a general reduction in daily consumption but interesting demographic and geographical shifts that deserve attention.
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The freshness of youth or the depth of maturity? What prevails in wine is always the pleasantness that lies in the "right" refinement, marked by the hourglass of taste. Wine is a challenge with and not against time. Variable that supports the palate giving a thousand emotions. If tasting an old vintage gives emotions and awakens memories, tasting a jaunty wine gives that liveliness that only youth can release. Because with a glass in your hand, to put it in Pavese's words, "you don't remember the days, you remember the moments".
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Sparkling wines at the top, Amarone stable, others in difficulty.
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