Wine, the international trend of Cocktail Campaigns conquers Vinitaly. Anthology by Mavolo presents the new drinklist

Just over 50 years have passed since the historic Italian drink Negroni was mistakenly completed with brut sparkling wine instead of gin and thus the wrong Negroni was born: from that moment on, various wine-based cocktails have taken center stage in Italian bars , such as Rossini , Bellini or Mimosa . The leader, however, remains the Spritz : legend has it that it is a centuries-old drink that dates back to the times of the Lombard-Venetian Kingdom ( 18th - 19th century ) and to the ancient custom of the Austrian troops of diluting Venetian wines that are too strong with water sparkling . The tradition of using wine products in mixing drinks has reached the present day and in recent years has been gaining considerable appreciation from consumers, marking an authentic passion for wine cocktails . According to the latest “ Future of Drink ” report by Datassential , which collects the most popular trends for 2024 , wine cocktails have in fact been included among the most interesting products for consumers. But that's not all: the specialized newspaper The Drinks Business also reports that the market for wine-based drinks in 2023 grew more (1.2%) than, for example, that of mixed drinks with rum, confirming the increasingly widespread preference for drinks with low alcohol content . In the wake of this global trend, on the occasion of Vinitaly 2024 a panel of expert drinksetters brought together by Anthology by Mavolo (mavolo.it), a company that imports and distributes drinks and spirits, created the drinklist dedicated to Champagne Cocktails , refreshing drinks for living moments of elegance and joy . “The history of mixology teaches us that experimentation is never wrong, on the contrary it allows us to make new discoveries, find new tastes and reach new goals – states Alberto Birollo, drinksetter at Anthology by Mavolo – We decided to focus a lot on citrus shades , to best enhance the essence of the products and also to serve ideal recipes to savor in the summer period. Our cocktail list is in fact perfect for refreshing the hot days of summer 2024 and brings together several new drinks designed based on consumers' favorite tastes: freshness , sweetness and sparklingness will be at the center of the scene".

The sweetness of sugar is the starting point for the “ L'Empereur ” cocktail: dissolve the sugar cube with a few drops of Amuerte's Hoja de Cota bitters in a flute and add Jeeper Grand Assemblage Extra Brut Champagne and Le gin Tribute , the protagonists of the drink. Lemon, however, is the protagonist of the " Cordialité " and the Posides Cordiale Liqueur , which must be mixed and amalgamated with the Louis Armand Brut Champagne in a fresh and effervescent combination. A shaken mix of Solaro gin, triplesec, Bacanha Yuzu syrup and lemon juice are the starting point for the " Capriccio " drink, completed directly in the glass with Jeeper Grand Assemblage Extra Brut Champagne. The same process also in “ La Nuit Blanche ”, with M&H Levantine gin, lemon juice and sugar syrup shaken together in a lively mix, filtered into a glass and completed with Jeeper Blanc de Blancs Grande Réserve Champagne. The orange juice, however, is the star of the “ Jeeper Beeper ” and, together with Amuerte White gin and Jeeper Blanc de Noirs Champagne, it makes a refreshing and strong drink ideal for hot summer days. If you are looking for elegance instead, the " French Miss " is the ideal drink: Amuerte Red gin, Bacanha verbena syrup and lemon juice mixed together and served in a Champagne flute together with the Jeeper Grand Assemblage Extra Brut . Lime juice and Damoiseau Arrangé Ananas liqueur are the starting point for the " Damoiselle " drink, which is served on the rocks in a tumbler glass, completed with Jeeper Grand Assemblage Brut Champagne and garnished with a slice of pineapple. A reinterpretation of the classic Margarita could not be missing from the drinklist: " El Tequilado ", served in a previously cooled cup rimmed with salt crusts . To make this drink, Hussong Reposado tequila, triplesec and lime juice are mixed together, filtered and served with the addition of Champagne Saint Réol Grand Cru Brut . Tequila is also the main actor in " Al cuore Ramón ", a cocktail that conquers sip after sip thanks to its sparkling but at the same time tasty essence: lime juice, pineapple juice, crème de cassis and Don Ramón Plata tequila are shaken together, served in a short tumbler and finished with Loriot Pagel Brut Nature Champagne. “ Astermix ” should also be served in the same type of glass, a drink based on Le Tribute mezcal , Bacanha cinnamon syrup and lime juice and completed with Météyer Tradition Champagne.